Turning complexity
into clarity.
"Freakishly good."
Judge panel · CaseIT International 2024
2nd of 15 universities globally · North America, Europe & Asia · Q&A lead
Education
Finance & Information Systems (dual major) · Informatics Minor · Data Science Minor
Lakeside School — Seattle, WA · International student · Junior & Senior year · Class of 2022
3.75
GPA
Interdisciplinary Honors
2+2
Majors + Minors
Finance · IS · Informatics · DS
4
Years
Sept 2022 – June 2026
8
Competitions
While enrolled
Competitions
🌐 International
Chief Strategist · Q&A Lead · IT Strategy
$1.55M CAD IT modernization strategy for Pacific Coastal Airlines. Fielded live Q&A from Deloitte and Microsoft panelists myself — because the win wouldn't come from the deck.
Chief Strategist · Cultural Brand Strategy
Lucha Libre AAA brand revival for Mexican youth. No lived experience with the audience — so I treated it as a research problem, not a creativity problem.
Chief Strategist · GIaaS Architect · Energy Strategy
€300M BESS expansion across 5 international markets. Reframed the product entirely — from infrastructure provider to GIaaS (Grid Intelligence as a Service). Built the strategy, the weighted decision matrix, and the market ranking framework.
One-pager coming🎓 UW Foster
Sustainability · Brand Strategy · Social Impact
REI Co-op: close the gender equity gap for BIPOC women in Washington State. Two-pillar strategy — Eco-Cultural Clothing + RE/Invest. $115M projected revenue by 2030.
One-pager coming
Brand Extension · Consumer Goods · Sponsorship
VF Corp turnaround — Vans into football cleats via the GAIN framework, plus luxury-outdoor pivot for North Face/Timberland. $284M 5-yr NPV for Vans alone.
One-pager coming
International Expansion · M&A · Consumer Goods
Kraft × NotMilk market entry. Recommended South Korea — a market most teams hadn't modeled — on lactose intolerance rates, health-consciousness index, and plant-based adoption data.
Experience
Kobe University
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JASSO funds ~100 scholars per year across all Canadian universities — government-funded and genuinely competitive.
Conducted tourism trend research for Kobe City Government — Brisbane/Sydney sister-city analysis; 6-page report delivered in English
Designed market expansion strategy and video ad for Foodpict; team won the challenge
Navigated Japanese business norms, language barrier, and foreign university culture simultaneously
Foster School of Business, University of Washington
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Chose this role for 18 consecutive months because designing how people learn is a different skill than knowing the material.
Supported 120+ business minor students per quarter across 6 quarters — facilitation, grading, office hours
Co-designed assignments, assessments, and rubrics with the professor; content evolved each quarter
Managed Canvas LMS; maintained student-to-professor feedback pipeline
Maxicom Canada
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Optimized LinkedIn & Google Ads via audience segmentation and A/B testing — +15% B2B website traffic
Supported Zoho CRM implementation; conducted data integrity review across the client pipeline
Authored D2C e-commerce upgrade proposal — scoped, benchmarked, presented to leadership
Housing & Food Services, University of Washington
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Managed onboarding documentation, employee records, and internal comms across a large multi-unit operation
Supported HR compliance workflows and staff scheduling coordination across a large multi-unit operation
"Leadership doesn't consist only of executing on-paper tasks effectively, but more about the unsaid things that foster connection and drive real impact."
Leadership & Extracurriculars
Dec 2024 – Mar 2026
Co-Founder & Director of Membership
UW Case Club — C-Squared
Built UW's only case competition club from zero to 40+ members as a Foster-recognized RSO. Designed a 4-workshop CAMP curriculum and established independent post-graduation leadership — built to outlast me. The philosophy was always community-building: a safe space where beginners could learn, compete, and go on to represent UW internationally.
Sep 2024 – Jun 2025
Co-Director of Outreach
Lavin Entrepreneurship Program
Led targeted outreach to recruit senior industry leaders from the Seattle startup community as judges for the annual Lavin competition. Every conversation with founders and operators in that room reinforced that my interest in entrepreneurship is unwavering.
Jan – Apr 2025
Co-Manager, Ambassador Program
UW Global Business Center
Interviewed, recruited, and trained a 24-person ambassador team who became liaisons for 12 international teams from 8 countries across a 3-month planning cycle. I was going through a serious family emergency right before kick-off — dealt with it first, then made it back to execute my full duties.
Sep 2022 – Jun 2024
Co-President
UW Salsa Club
From club officer in freshman year to co-president in sophomore year — all starting from a Dawg Daze event in my first week at UW. Led practices, built community, and organically immersed in Latino culture through dance and music. Dancing since age four; the salsa club was where I went to feel the joy of it and share it with others.
Projects
Built in R using JNTO data 2003–2025 (AI-assisted). Trained a log-linear model (R² = 0.753) on pre-COVID years (2003–2019) and validated against the recovery period (2020–2025). 2025 actuals reached 1,058,396 visitors — +39% above the pre-COVID trend projection of 760,038 and +70% above the 2019 peak — a structural shift in Australian travel demand, not just a rebound.
868 F1 drivers, 1950–2023, 22 career variables. Which metrics actually predict championship success — and which ones don't? Three models: multiple linear regression, logistic regression, and k-means clustering segmenting drivers into performance tiers. The intersection of a sport I'm passionate about and data analytics that made this project genuinely rewarding. Group project; R/ML sections AI-assisted.
Built a structured relational database integrating global commodity price data with national purchasing power parity (PPP) indicators across countries and markets. Designed the ERD, defined key entities (Country, Market, Commodity), and wrote multi-phase SQL queries including stored procedures and CTEs. Group project; SQL independently written.
Analyzed 954 chart-topping Spotify songs from 2023 to identify what audio and structural features predict streaming success. Combined SQL data querying with R modeling: logistic regression, classification tree, and k-means clustering. Group project; SQL independently written, R/ML sections AI-assisted.
Proposed study testing whether sustained attention training — methods developed for pilots and surgeons — can improve performance in business case competitions. The 24-hour prep window mirrors the clinical settings where this training has the strongest evidence. Drew on 6 peer-reviewed sources. The question started as curiosity; it became a research design.
Seattle hosts FIFA World Cup 2026. The case frames a transit accessibility problem across two distinct underserved groups: LEP speakers who can't navigate the system, and mobility-challenged riders who can't physically access it. Two different root causes, one systemic framing. Written with Adrian Soh for the Education Foundation Case Competition.
The case evaluates three strategic options for Stanley 1913's next growth phase — new product line, new demographic segment, and international expansion. The harder question underneath: how does a legacy brand navigate a cultural moment without losing the identity that made the moment possible? Co-written with Adrian Soh.
A startup's diagnostic AI is adopted by a major pharmaceutical partner — then a patient is harmed. The case works through IP ownership, algorithmic bias, and accountability when AI makes a recommendation that a doctor follows. Ethical tension between startup autonomy and institutional responsibility, with no clean answer. Built for the Business Ethics Association case competition.
Beyond the case room
Scroll to explore · Click any photo to open
Kobe · Summer 2024
Japan · 2024
Kobe · 2024
Japan · 2024
Kobe · 2024
Japan · 2024
Exploring · Kobe
Kobe · 2024
いつかまた · Kobe
Japan · 2024
0
Competitions
0
GPA
Finance · IS · Informatics · Data Science
0
Languages
English · Punjabi · Hindi · French · Japanese
0
Countries · Undergrad
Lived, studied, or worked in
I grew up in India. When Covid arrived in 2020, so did an unexpected pivot — junior year of high school, Seattle, Lakeside School. An international student with no familiar scaffolding: a new culture, a new city, a pandemic reshaping everything around me. I arrived uncertain. I left direct-admitted to UW Foster.
I'm drawn to problems that sit at the intersection of data and strategy, where analytical thinking and business judgment both have a seat at the table. My time at UW has been about deliberately collecting tools for that kind of work: finance and information systems for the analytical foundation, case competitions for the pressure-tested problem solving, and an interdisciplinary honors curriculum that pushed me to think across literature, history, philosophy, and public health alongside my business coursework.
Core Skills
Applied in Work & Competitions
Finance, data analytics, strategy, and international business roles across Canada — particularly in Vancouver, Toronto, and Ottawa. Available June 2026. Canadian PR.